Privacy Policy
At Kushanda (https://kushanda.co), accessible from the United Kingdom, protecting your personal data is a priority. This Privacy Policy outlines how we collect, use, process, and safeguard your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Information We Collect
We may collect and process the following categories of personal data:
- Contact Information: Name, email address, phone number, company name, and job title when you fill out forms on our website.
- Account & Inquiry Details: Information provided when requesting a consultation, submitting inquiries regarding our virtual assistant plans, or contacting support.
- Technical & Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, and time spent on the site (collected automatically via cookies and analytics).
- Communication Data: Records of communications and correspondence between you and Kushanda.
2. Legal Basis for Processing
We process your personal data under the following legal bases under the UK GDPR:
- Consent (Article 6(1)(a)): When you opt-in to marketing communications or accept non-essential website cookies.
- Contractual Necessity (Article 6(1)(b)): When processing is necessary to perform a contract with you or take steps prior to entering into a contract (e.g., providing virtual assistant services).
- Legitimate Interests (Article 6(1)(f)): To operate, maintain, improve, and secure our website, analyze site usage, and grow our business, provided your fundamental rights do not override these interests.
- Legal Obligation (Article 6(1)(c)): When required to comply with UK tax, accounting, or legal requirements.
3. How We Use Your Information
We use the collected data for the following purposes:
- To deliver, operate, and maintain our services.
- To respond to inquiries, support requests, and consultation bookings.
- To process payments and manage client accounts.
- To improve website functionality, performance, and user experience.
- To send operational updates, service announcements, or promotional marketing (where you have consented or requested such info).
- To protect our website against fraud, unauthorized access, and cyber threats.
4. Sharing Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your data with trusted partners under strict confidentiality obligations:
- Service Providers: Third-party vendors that provide IT infrastructure, website hosting, analytics, billing, and customer support systems.
- Global Virtual Assistants & Staff: Relevant remote professionals matched with your business on a need-to-know basis to fulfill contracted services.
- Legal Requirements: When required by law, regulatory authorities, court orders, or government requests in the United Kingdom.
5. International Data Transfers
As Kushanda operates a global virtual assistant network, personal data may be processed outside the UK. When transferring data internationally, we ensure appropriate safeguards are implemented in compliance with UK GDPR, such as using UK International Data Transfer Agreements (IDTA) or Standard Contractual Clauses (SCCs) with supplemental UK addendums.
6. Data Security
We implement technical and organizational measures to safeguard your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission or electronic storage system is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. When data is no longer needed, it is securely deleted or anonymized.
8. Your UK Data Protection Rights
Under the UK GDPR, you have the following rights regarding your personal data:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data under certain conditions.
- Right to Restrict Processing: Request restricted processing of your data in specific scenarios.
- Right to Data Portability: Request transfer of your data to another organization or directly to you in a structured format.
- Right to Object: Object to the processing of your data based on legitimate interests or for direct marketing.
- Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.
To exercise any of these rights, please contact us at https://kushanda.co/contact-us.
You also have the right to lodge a complaint with the UK data protection supervisory authority:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk
Helpline: 0303 123 1113
9. Updates to This Policy
We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updated versions will be posted on this page.
10. Contact Us
For questions, concerns, or requests regarding this Privacy Policy: